On Wednesday June 20th, Waterford City
Enterprise
Board launched its ‘Tourism Opportunities’ programme.
The programme is designed
to encourage Waterford
City businesses not
currently engaged with visitors to the City to add a tourist element to their
income stream.
Waterford City Manager Mr. Michael Walsh spoke about what Waterford City Council
is doing to encourage tourists to visit Waterford. Tara Kerry of Failte Ireland
spoke on the type of tourists visiting the city and what activities they are
looking for, while Dr. Pat Walsh of RIKON explained how businesses can evolve and
change to encompass a tourist element. Finally Ciaran Cullen Waterford City
Enterprise CEO outlined how the Enterprise Board can help those interested in
pursuing the programme.
Mr. Cullen explained that the Waterford
City Enterprise Board can offer grant aid for website development, design and
marketing and how they can also provide training and one to one mentoring. “The
programme is intended to be as flexible as possible so it can assist
individuals, businesses or groups intent on creating a packaged offer."
"The purpose of this evening’s launch is to
explain our programme and ask those interested to take the next step and sign
up for further idea development workshops with a view toward creating an
effective and profitable tourism offering.”
Those that couldn’t attend the event and
are interested in participating in the programme can phone Celia at the Waterford City
Enterprise
Board on 051-852883.