Thursday, July 14, 2011

Home Instead Senior Care proves laughter is the best medicine!


A funny video posted by Home Instead Senior Care has received more than 3.2 million views in less than a month.

The video, starring senior Mary Maxwell, age 73, offers a humorous look at ageing and reminds us "laughter is the best medicine." The seven-minute-long video was filmed at Home Instead's annual convention in the USA.

In her "Dear Lord" prayer, Maxwell recognises some of the perils of growing old, such as "turning your left turn signal on in the morning and leaving it on all day," the appearance of "non-life-threatening skin growths large enough to name after deceased pets and relatives," and "driving up to a curbside mailbox and ordering a burger and fries."

"Mary was so funny and well-received at the convention, we decided to share the video in Ireland to provide a little comic relief for people during what is typically a very stressful time for them," said Danette Connolly, Director of Care, Home Instead Waterford. “The way the public has responded to Mary is heartwarming”, Danette added.

“The insight of a 73 year old woman who has so much life experience and so many funny tales to tell should be a lesson to us all. Often seniors aren’t afforded the time and respect they deserve, but they have so many interesting stories to tell and experiences to convey and deserve to be heard.”

The video has now been seen by 3.2 million people in 184 countries. As a result of this video, Home Instead has seen record web traffic in the last three weeks, including surges of 50-60% in new service and business development inquiries.

Ed Murphy, Chief Executive of Home Instead Senior Care, said, "One of our goals at Home Instead Senior Care is to actively change the face of ageing. Mary Maxwell perfectly embodies this spirit and we are thrilled that her humorous look at ageing has struck a positive and uplifting chord with millions of people around the world."

To check out Mary’s humorous look at life check out http://www.youtube.com/watch?v=vPFCn3itBFE or call Danette Connolly of Home Instead Senior Care on 051 333966 to find out more.

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